Marketing Landing PageMarketing Landing Page
The scary part of paid traffic is watching it arrive and not convert. Our LPs are engineered for the click — first-fold hook, middle-section trust, bottom-fold pain → CTA. A/B tests, GA4, Pixel, heatmaps all wired from day one so you can see exactly where traffic drops.
What's included
Every engagement is built from scratch, not templated. Each item is tailored to your actual needs.
- 01High-conversion structure (AIDA / PAS)→
- 02A/B testing (GrowthBook or Vercel)→
- 03GA4 + Meta Pixel + LINE Tag→
- 04Heatmaps (Microsoft Clarity, free)→
- 05Form → CRM integration + auto-reply→
Scenarios
Common use cases for this service — to help you size the scope and expected outcome.
Course pre-sale LP
Hero video + testimonials + pricing table + countdown.
SaaS trial signup
Product video + social proof + pricing comparison + FAQ.
Traffic lands, nobody clicks — the usual culprits
The hero fails the 3-second test
Within 3 seconds a visitor must get what you sell and how it helps them. If not, they're gone — and your ad spend evaporated in that same 3 seconds.
Ad and LP don't match
Ad promises "free trial," LP pushes "browse our plans." Ad targets moms, LP hero shows suited execs. Visitors feel misled, bounce rate explodes.
CTA is either too weak or too many
Either no obvious CTA or five competing buttons. Visitors don't know what to do next, so they do nothing.
You don't know where traffic dies
No GA4, no event tracking, no heatmaps. Spending NT$ 50k/month on ads with no idea where in the funnel people drop off — blind spending.
A single-page machine built to earn the click
Not a pretty one-pager. A conversion machine where every section, every sentence, every button has a psychological job.
Conversion structure
- Hero — in 3 seconds: who you are, what you sell, for whom
- Problem → Agitation → Solution flow
- Social proof (testimonials, client logos, press)
- Features as benefits, not spec
- Pricing / plan comparison
- FAQ (dissolve last-minute doubts)
- Bottom CTA — stronger than the hero push
Tracking + analytics
- GA4 with full event tracking (scroll, CTA click, form submit)
- Meta Pixel (FB / IG attribution)
- LINE Tag (if running LINE ads)
- Microsoft Clarity — free heatmaps + session recording
- UTM convention (which ad brought what)
- Conversion funnel dashboard
Optimisation tooling
- A/B testing framework (GrowthBook / Vercel)
- 5 variant suggestions (hero, CTA, pricing)
- Form → CRM / Mailchimp / auto-reply
- Abandoned-form recovery
- First-month optimisation report
One to two weeks: from zero to ad-ready LP
- Day 1–2
Goal + audience interview
Clarify ad goal, ideal customer, competition, key persuasion points. Get this right and the LP writes itself.
- Day 3–5
Copy + design
Copy first (the soul of a converting LP), design second. One review round, then sign-off.
- Day 6–8
Build + instrument
Implement the LP, install GA4 / Pixel / Clarity, set up A/B variants.
- Day 9–10
Launch + ad asset handoff
LP goes live; ad creative (images + copy matching LP style) handed over, so you can launch ads immediately.
Speed is life for a landing page
A 1-second slower LP loses 7% of conversions. We pick tools for speed first, ignoring trendy-but-slow options.
SSG pre-render + image optimisation — fastest first paint.
Global CDN, < 30ms latency from Taiwan.
Open source, self-hostable free, client-side so SEO isn't affected.
Free, intuitive, shows where users actually stall. The free alternative to Hotjar.
Essential for ad attribution. Without them you're spending blind.
High deliverability, generous free tier. Replaces legacy SMTP.
You're probably wondering
- Q01
What's the difference between an LP and a regular site?
An LP has **one goal** — get the click (signup, buy, trial). A regular site introduces brand, services, cases, blog — goals are diffuse. On an LP, every design decision serves that one button; everything else gets cut. - Q02
Do you write copy?
Yes, and we insist. Copy is ~60% of LP success — beautiful design with weak copy won't convert. We interview you for 1-2 hours to surface the persuasive sentences, then structure them with proven conversion frameworks. You tune the voice afterward. - Q03
What's A/B testing? Do we need it?
A/B testing = running two variants (e.g., two CTA wordings) to see which converts better. If you spend < NT$ 50k/month on ads, traffic is too low to draw conclusions — skip it. Above that, strongly recommended — 2-3 rounds typically lift conversion 30-100%. - Q04
Does form data flow into our CRM automatically?
Yes. HubSpot, Pipedrive, Salesforce, or custom DB — all supported. On submit: lead lands in CRM, welcome email fires, sales gets pinged. Seamless. - Q05
NT$ 40k+ for a single page seems expensive — is it?
LP cost is mostly in copy interviews, conversion psychology, tracking architecture — not "designing one page." At < NT$ 30k/month ad spend, yes it's overkill; at NT$ 50k+, a 20%-better-converting LP pays back within weeks. - Q06
What if conversion rate doesn't hit target?
No one can guarantee a conversion number — it depends on traffic quality, product, pricing, market timing, many variables outside our control. What we guarantee is **the structure and tracking are right**, so you can see where issues are and iterate. If that's not delivered, we revise for free. - Q07
Should we make variants for different ad campaigns?
Recommended. Different audiences (e.g., "founders" vs "small business owners") through the same LP take a conversion hit. Ideal: one master LP + 2-3 variants with different hero copy and imagery. Additional variants cost less because the structure already exists.